Originally Posted by Stoo
Women's sports is never a huge draw. Like, for example at Wimbledon it can suppliment the mens, but it is mid card status at best. Gina aint coming back and after Rousey v Cyborg it will reach piss break status at best. But dont under estimate the teenage ''Ronda is so hot'' market
That's probably what they're going for.
They'll cash in on womens MMA while they can, it's only one division, so a rotating roster of fighters working their way in for a shot at Rousey or Cyborg (should it happen) until they run out of interest and they'll dissolve the division. If they retain some of the teenage crowd, so much the better.