AJ a victim of him own promtion via matchroom AKA eddie hearn

Discussion in 'World Boxing Forum' started by Benladdie3000, Jun 2, 2019.


  1. Benladdie3000

    Benladdie3000 Member banned Full Member

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    in my opinion AJ seems a fairly game fighter. I don't imagine him wanting to duck wilder. I think matchroom deliberately wanted AJ to fight everyone he possibly could before fighting Wilder or Fury thus maximising his income before a risky fight. this was a gamble as nothing is guaranteed and this strategy relies on an unbeaten record. Hearn built Joshua up as some unbeatable behemoth to the british public and this was him main selling point, not his skill, charisma or personality. AJ's currency was his unbeaten record and the aura which surrounded it. now it is gone and he pretty much has no way of fighting nobodys for huge paydays. atleast domestically the uk might see him against whyte but I see wilder avoiding fighting him forever using his loss against him.
     
    Benladdie3000, Jun 2, 2019
    Benladdie3000, Jun 2, 2019
    #1
  2. LEE WHYTE

    LEE WHYTE Y.T.999 Full Member

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    There's no doubt Hearn was trying to protect his investment and make as much money as possible off Joshua. I'm sure he's hurting as much as Joshua.
     
    LEE WHYTE, Jun 2, 2019
    LEE WHYTE, Jun 2, 2019
    #2
  3. KernowWarrior

    KernowWarrior Bob Fitzsimmons much bigger brother. Full Member

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    AJs selling point in the UK was that he was the World Champion, having those belts were not created by marketing but by beating those belts former wearers.

    Of course any promotion is going to market their big fighter to best of their ability, that is their job.

    Wilder is unbeaten but he has not earned anywhere near what AJ has.

    AJ is set up financially for life whatever his future boxing plans are, for a guy who erred onto the wrong side of legal tracks as a youth he has turned into a astute business man, was marketable and still is.
    Even at end of the Ruiz bout he did no go into hissy fit mode, making complaints of the stoppage, the unfairness of it all, etc etc, just basically said the better man won on the night and in post fight interview saying it was Ruiz night not his.
     
    KernowWarrior, Jun 2, 2019
    KernowWarrior, Jun 2, 2019
    #3
  4. Benladdie3000

    Benladdie3000 Member banned Full Member

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    he was selling arenas out before winning titles though mate
     
    Benladdie3000, Jun 2, 2019
    Benladdie3000, Jun 2, 2019
    #4
  5. UKboxingfan

    UKboxingfan Boxing Addict Full Member

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    Eddie Hearn has done a great job for AJ and together built themselves up and we’ve seen some great fights. They tried the whole US scene and it didn’t work and I doubt they’ll go back there, it happens. They took a risk, tried something new and it didn’t work - that’s life isn’t it?
     
    UKboxingfan, Jun 2, 2019
    UKboxingfan, Jun 2, 2019
    #5
  6. Alphafighter

    Alphafighter Active Member banned Full Member

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    Lol, i wonder if Eddie Hearn will now dump and look to target Promoting Wilder
     
    Alphafighter, Jun 2, 2019
    Alphafighter, Jun 2, 2019
    #6
  7. UKboxingfan

    UKboxingfan Boxing Addict Full Member

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    Think Eddie already tried that one to be fair.
     
    UKboxingfan, Jun 2, 2019
    UKboxingfan, Jun 2, 2019
    #7