What's your point? Does.that make him a ppv star then? The fact that his promoter can get clueless fans to believe he is? Tell me one thing whyte does that warrants being paid 10's of millions ??
Incredible sums paid to a fat pudding because Eh Day spins a line or two to the PPV Mugths to reel them in - these people must think both the two Pudding Whyte v Pudding Chisora fights were World Heavyweight Title Unification fights. Both lineal pudding title fights and both should have been paid no more than £100k max.
The fact that Hearn has had Whyte, Bellew and Chisora as headline ppv fighters shows he is the best “promoter” in the world, not necessarily from a customers point of view but his job is to promote. No other promoter could sustain these as headline fighters.
The PPV Mugths don't stand a chance - everything he says sounds credible to the uneducated. The man can sell a parking ticket back to a Traffic Warden.
I was simply answering your question with facts. That is why Whyte believes he is a pay-per-view boxer, because he has been for the last several years. You ought to ask all of the mugs out there who shell out on Sky pay-per-views. I haven't paid for a Sky pay-per-view since Klitschko vs Joshua. The pay-per-view mugs are precisely the reason why Whyte has been earning and will continue to earn a lot of money (although I feel that this naturally must be coming to an end, as it does with everyone). This is obviously the result of supply and demand. A piece of Britney Spears' used chewing gum was sold on eBay in 2004 for something like £10,000. Of course, I did not believe it was worth a penny, so I didn't bid. But it ended up proving to be worth around £10,000, because people were willing to bid up to that sum for it. People are willing to pay "the price of a Domino's" to watch Dillian Whyte, and I, as one of his fans, am not. That should tell you where I stand. He's a good salesman with a fantastic infrastructure from which to sell. The entire Sky and Matchroom enterprise, which has been built up over decades, is the backbone of the operation, but it is beginning to look as though Hearn himself is an indispensable asset. The advent of "modern" social media platforms like Twitter, Instagram and YouTube has provided the perfect interactive platform from which Hearn has been the catalyst in building a community - the first of such kind in boxing. It's the same across countless industries, but Hearn has been the mediator. He has to be given credit, and as Jurgen says, it is the uneducated who fall for it, like they do with other brands.
Sky's mainstream appeal has been part and parcel of Matchroom's marketing. It is too early to tell just how good Eddie is. Don't see how he will improve over Boxnation.
I'm only talking about his ability as a salesman and it is clear as day that his ability as a boxing salesman is leaps and bounds ahead of anyone else around at this present moment. I acknowledge in my post that the overall media climate works in tandem with Hearn's strategy. The number one attribute for any salesman is to be likeable. That is not debatable (it is not the salesman's job to manufacture the product, but simply to sell it). However, Hearn's responsibilities exceed those required as a salesman (manufacturing the product), and have done for some time, so maybe that is what you're referring to. I can't really comment because I don't have enough information on the day to day operations of his and his partners' day-to-day business dealings. From a sales perspective, he has exceeded expectations by not only being able to sell a card (often crap), but also by being more accessible than anyone else (he is the reason iFL TV has become what it has - he has been the brains behind iFL TV, not Cassius) and in turn has created a community that has not only dined out on the casual boxing fan but has taken the cash of even the casual sports fan. Hearn is the number one salesman in boxing and I would not be surprised if he is currently or turns out to be the number one overall suit in boxing. As you say, is might be too early to tell, but he doesn't exactly have stiff competition, and he doesn't have any competition with the resources he has at his disposal.
Sad but true. As a big boxing fan he does my absolute box in but he’s a businessman at the end of the day and if people are stupid enough to fall for his sales pitch then you can’t knock him.
They’re still signed with Matchroom though, right? I mean it’s good exposure for them since they’ll be the few fighters fighting in UK shows on Sky Sports. Hearn is in the mud though, can’t justify raising prices on DAZN when his whole roster isn’t on that platform.
