Depends on how much they are paying for it I guess BT are not really chucking money around so maybe that got it a cost where there's minimal risk
I doubt BT paid anything over the top. Sky didn’t want to know and Itv are working with Haymon so there wasn’t exactly much competition.
Don't forget khan apparently got record viewing figures on sky so there's obviously an audience for his fights.
How's it work anyway, do BT have to pay for the fight and then give a % of revenue it generates or just give a straight %?
S Sure not all will stay up but if he's drawing big numbers on sky sports I'm sure it'll correlate to some degree. Decent undercard as well. I don't think it should be Ppv but I've seen worse.
This is a win win for BT, don't have to pay for the card just advertise it and them and Top Rank split the earnings