PBC Signs Major, Multi-Year PPV Deal with Comcast/Charter/Cox PPV distributor

Discussion in 'World Boxing Forum' started by Dubblechin, Dec 4, 2019.



  1. Dubblechin

    Dubblechin Obsessed with Boxing Full Member

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    Announced yesterday:

    https://boxingjunkie.usatoday.com/2...ions-strikes-pay-per-view-deal-with-in-demand

    December 3, 2019

    Premier Boxing Champions is doubling down on the pay-per-view business.

    The boxing management stable headed by Al Haymon has signed a multi-year output deal with In Demand, a major pay-per-view distributor owned by Comcast Cable, Charter Communications and Cox Communications, it was announced today in a release.

    “PBC has the best fighters and most anticipated bouts in the boxing world today,” said Mark Boccardi, In Demand’s senior vice president of programming and marketing. “We’ve been distributing PBC’s exciting matches on pay-per-view for some time, but we’ve now cemented our alliance for the next several years.

    “It’s gratifying that Premier Boxing Champions recognizes the benefits of committing to a long-term partnership and reaping the rewards that In Demand offers our pay-per-view content providers: revenue, distribution and marketing support.”

    PBC has exclusive output deals with Showtime and Fox, an enthusiastic proponent of the pay-per-view business model. In Demand distributed all four Fox Sports/PBC pay-per-view events in 2019, including the recent Deontay Wilder-Luis Ortiz rematch last month. That fight was the sixth pay-per-view boxing event In Demand distributed this year.

    In Demand was left with a gaping void in its programming to start the year after the UFC left Fox for ESPN+, the streaming app, and Canelo Alvarez, perhaps the most bankable active boxer in the sport, signed an exclusive deal with streaming upstart DAZN, which started its early ad campaign with a heavy anti-pay-per-view slant.

    But the absence of some familiar players in the pay-per-view market is not necessarily leading to its demise, as some had predicted. At Fox Sports, Executive Vice President of Programming Bill Wanger said he remains “very bullish” on pay-per-view. Including the Wilder-Ortiz II show, Fox has broadcast four pay-per-view boxing shows this year. The other three: Manny Pacquiao-Keith Thurman, Errol Spence-Mikey Garcia and Errol Spence-Shawn Porter.

    According to Multi Channel News, In Demand’s first boxing event in 2020 could be the joint pay-per-view effort between ESPN and Fox for the Wilder vs. Tyson Fury rematch pegged for Feb. 22.
     
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  2. Robney

    Robney ᴻᴼ ᴸᴼᴻᴳᴲᴿ ᴲ۷ᴵᴸ Full Member

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    Remember when PBC was praised as the outfit that would bring free quality boxing to the masses in the US? They would be the end of ridiculously expensive PPV's for even remotely good fights...
    Times have changed
     
  3. lewis gassed

    lewis gassed The Bronze Dosser Full Member

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    PBC free boxing for all! LOL
    Who remembers those commercials?
     
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  4. jaytxxl

    jaytxxl Well-Known Member Full Member

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    Free Boxing for All that’s what they said lol.. Keith Thurman was the poster child for that then he held out to fight Pacquiao on PPV.. Boxing fans get robbed more than any other sport promotional companies and networks lie more than Pinocchio.. Don’t be suprised when DAZN introduce PPVs to supplement those elite contracts..
     
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  5. Bigdog2002

    Bigdog2002 Active Member Full Member

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    All the pbc fanboys aka (haymon/T-M-T) fanboys where are you?
     
  6. Lesion of Doom

    Lesion of Doom Boxing Addict Full Member

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    PBC is just trying to stay alive. Its network time buys didn't work, and Fox actually has done a great job of marketing its PPVs. Especially during football season when you have a lot of drunk lugheads who might enjoy grown men hitting each other.

    The real loser in this is Showtime. It appears that every decent Wilder fight will now be on PPV, so all you're going to get are B+ level guys like the Charlos. And that's for like $185/year. I'm going to stick it out a little longer for ShoBox, but I doubt I'll stay. Dropped HBO like a bad habit and haven't looked back.
     
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  7. IsaL

    IsaL VIP Member Full Member

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    There is nothing to look back at.
     
  8. OvidsExile

    OvidsExile At a minimum, a huckleberry over your persimmon. Full Member

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    Because the future is cable.
     
  9. Robney

    Robney ᴻᴼ ᴸᴼᴻᴳᴲᴿ ᴲ۷ᴵᴸ Full Member

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    The whole point was that it was clear their initial setup just didn't work, because it was losing shirtloads of money unless they got a much bigger viewership and much bigger advertisers for their shows. Overpaying boxers without earning money back surprisingly does not hold up for long, who knew?! And the oneshere pointing at the huge elephant standing in the room were called haters for pointing it out.

    They had to get back to a archaic method like PPV to cover the cost and make some profit, effectively making it even worse as it was before in the US.
     
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  10. Trafford

    Trafford Boxing Addict Full Member

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    he beauty of DAZN is it uses economies of scale. It has worldwide income and is not focused solely on the US to supplement those contracts.

    With Canelo for instance DAZN have paid him good money but they then have the right to distribute to Austria, Germany, Japan, Brazil, Spain, Italy and Canada.
    Many of these markets previously would have not bought the rights to his fights or would have been a nightmare to try and sell the overseas rights.DAZN have taken that problem away. They will not do PPV as it takes away from their whole model. It’s like Netflix making people pay extra for certain films.

    For instance Canelo gets $35m a fight they can remove $25m from their US budget for which they only need 200k subs. $5m from Japan and Canada’s budget for which they only need 50k subs between them and the rest from the remaining markets. This still allows Canelo to sell in any other lucrative markets.

    PBC are too reliant on US PPV and cannot spread their outlay in this manor. It’s only a matter of time until fans begin to lose interest in paying PPV for sub par fights. Wilder vs Ortiz being an example. It should only be used for the big fights like Fury vs Wilder, Spence vs Crawford. Free TV builds the fighters profile. PBC made the biggest error when the entered the market and overpaid everyone. They then only give fighters one fight a year which doesn’t help build any traction building stars. Tank, Wilder, Charlo and Garcia should all big bigger stars than they are at this point of their career the likes of Jon Jones and Nate Diaz have bigger profiles than Wilder and Tank which is crazy considering one is the heavyweight champion of the world with 10 defences and is unbeaten.
     
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  11. Ukansodoff

    Ukansodoff Deontay plz stop ducking Joshua. Thank you. Full Member

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    DAMN, PBC PPV's nearly cost American Boxing fans $1000 in 2019 if they were mad enough to buy all their PPV events.
     
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  12. jaytxxl

    jaytxxl Well-Known Member Full Member

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    This part couldn't have been said any better..Jermall Charlo KOd Julian Williams in a good fight when he was 26 years old and now he turns 30 in June and only had 4 fights since.. It doesn't make sense even Williamsc defeated Hurd in May and now the performance is mostly forgotten because it feels like its been so long ago.. PBC are keep these guys too inactive in their physical primes which makes them regress in the ring..
     
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  13. Badbot

    Badbot I Am An Actual Pro. Full Member

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    Reminds me of a ridiculous PPV schedule HBO had a while back. I can´t remember the specifics but it was at least 1 a month for 6 months or so. Everything of interest was on PPV(some fights ended up falling through). 1 month isn´t bad, if you have additional programming on regular HBO. But they barely had any and it was mostly ****.
    No wonder they crashed.

    SHO is doing the same. **** cards once a month and then the occasional PPV. Great ****ing business model...
     
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  14. Trafford

    Trafford Boxing Addict Full Member

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    Agreed... make him wait 8 months in his prime and when they do schedule him its against Rosario who nobody knows. Why not try to buold him atleast against a guy with some profile like Vargas or Trout... but they always take the obvious route of giving him and Hurd a gimme fight then rematching them some time late 2020 when everyone forgot about the first fight.
     
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  15. Badbot

    Badbot I Am An Actual Pro. Full Member

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    :lol: Holy ****, the Charlo twats are about to turn 30.