If Wlad is so important, then why is no one interested in the HW division? If Pac is imoortant(outside of the Filipines), and puts so many asses in the seats, then how come he couldn't sell out at 12,000 seat arena in his recent fight with Barrera?
Oscar - Wlad - Mayweather - PacMan - Hatton - Cotto. There are really no other fighters that sell tickets or have people running to the TV's to watch them.
Since DLH is still a fighter, him. Why? Well, people know who PBF is now. They know because they tuned in to see who will fight DLH. Dancing With The Stars is raising his profile as well, but DLH got the ball rolling. If DLH raises profiles. He is also the face of the sport, for better or worse. I would have to go with him based on this. Prior to him, it was Tyson for a brief period of time, and SRL before him. Money comes into play, but they make the money they do because people pay attention. DLH sells high level PPV #'s fighting guys who have no shot against him.
Tyson rarely fought anyone important back in the mid to late 80's yet he was real important to the sport. If you want to go by PPV numbers, than Pac is behind DLH and Floyd.
PPV in the states you mean.. PPV worldwide you have to count that PAC has the most number of fans though..