Anthony 'AJ' Joshua: Has there ever been a more marketable British boxer?

Discussion in 'British Boxing Forum' started by Mountbattenberg, Jul 25, 2023.


  1. Mountbattenberg

    Mountbattenberg Misses nutin' banned Full Member

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    British Airways, Under Armour, Jaguar Land Rover, StubHub, Beats by Dr Dre, Lucozade, Lynx, Hugo Boss, Audemars Piguet, William Hill, Sky, DAZN, and more that I may be overlooking.

    It really is remarkable.

    Where does a resounding victory over top contender Whyte leave 'AJ'?
     
  2. Mountbattenberg

    Mountbattenberg Misses nutin' banned Full Member

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    Guys, what makes 'AJ' so marketable? What is it about this athlete that is able to convey so many brand identities? If you take a look through the endorsements, you'll see that it's an eclectic mix. Is it Joshua's versatility? What makes him so versatile?
     
  3. TipNom

    TipNom Active Member Full Member

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    Say what you want about him, but Hearn has done a great job creating a fighter as marketable as AJ. All these deals probably already have Joshua set for life financially, as long as he manages his wealth wisely which he seems to be doing.
     
    Oneirokritis likes this.
  4. Goober

    Goober Member Full Member

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    Overhyped during his win streak and never said anything controversial or contentious although the mask has slipped a couple times
     
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  5. Mountbattenberg

    Mountbattenberg Misses nutin' banned Full Member

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    Eddie Hearn has done a fantastic job.

    But does 'AJ' deserve the bulk of the credit? Six six, stunning physique, good looks, personable, an electrifying style, unmatched ability. Perhaps Eddie should be thanking Anthony Joshua.
     
  6. Cally

    Cally Sand...sand... nothing but sand! Full Member

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    It was easy to run with after London 2012 and boy did they run with it.

    A lot of athletes were still fresh on the tip of everyone's tongues after the 2012 Olympics and Eddie made the most of it with AJ.
     
    ALN93 likes this.
  7. Oneirokritis

    Oneirokritis The Scourge of Stupid Idiots. Full Member

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    Most notably his meltdown after Usyk II. That was startling to see.
     
  8. londonboxingess

    londonboxingess Active Member Full Member

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    Just a couple of examples of racism, superior race, blm speeches etc

    Joshua was the ultimate, guys want to be him and girls want to be with him, good looking, tall, muscle bound, knockouts and seemed a cool personality as such, be a while since it replicates it self with another at heavyweight like tht
     
  9. Brixton Bomber

    Brixton Bomber Obsessed with Boxing banned Full Member

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    No. Look at that list of sponsors! Not an Iceland in sight. Put it this way, he won't have to release a book, sing, or do a book signing for his bread.
     
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  10. Wig

    Wig Boxing Addict Full Member

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    Lame attempt at a fishing thread.
     
  11. ALN93

    ALN93 Well-Known Member banned Full Member

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    Boring as ****.
     
  12. roeknott

    roeknott 7.12.20 Full Member

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  13. ALN93

    ALN93 Well-Known Member banned Full Member

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    Forum needs a clear up. Muppets like this and @Brixton Bomber need the chop.
     
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  14. Mountbattenberg

    Mountbattenberg Misses nutin' banned Full Member

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    What the ****? I thought we were getting on pretty well with cool exchanges. Two-faced guy.
     
  15. djfonti

    djfonti Well-Known Member Full Member

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    He will if he wants to be in the hall of fame.
     
    Brixton Bomber likes this.