Funny that they never put the '3' on the end.. most big trilogies are always advertised as a triology to build up the mythos of the fight. Look how good 1 and 2 were, 3 will be awesome! Fury vs Chisora 3 is just being advertised as Fury vs Chisora, they don't want the casual fan to look into it and realise Fury already beat the crap out of him easily.
They probably need to drum up as much interest as they can for this utter dog turd of a fight to be even remotely successful.
Okay but the other options were Fury Sanchez, Fury Bakole, Fury Hrgovic, Fury Zhang, Fury Makhmudov etc. Sadly