Celebrating Anthony 'AJ' Joshua - The Brand

Discussion in 'World Boxing Forum' started by Mountbattenberg, Jul 25, 2023.


  1. Mountbattenberg

    Mountbattenberg Misses nutin' banned Full Member

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    British Airways, Under Armour, Jaguar Land Rover, StubHub, Beats by Dr Dre, Lucozade, Lynx, Hugo Boss, Audemars Piguet, William Hill, Sky, DAZN, and more that I may be overlooking.

    Is he the most marketable fighter in history?

    What is it about this athlete that is able to convey so many brand identities? If you take a look through the endorsements, you'll see that it's an eclectic mix. Is it Joshua's versatility? What makes him so versatile?

    Remember, 'AJ' faces Dillian Whyte on DAZN, Saturday, 12th August 2023.

    Info: [url]https://www.dazn.com/en-US/news/boxing/when-is-anthony-joshua-vs-dillian-whyte-2-ticket-info-fight-card-how-to-watch-and-stream-on-dazn/10m26l4kw8ujj1hrqo8fzzcj2q[/url]
     
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  2. ipitythefool

    ipitythefool Prediction ? Pain Full Member

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    I don't really understand why he remains marketable. He's a boring person and has become a boring fighter. Maybe that's what the casuals like. That and his big muscles. Dunno.
     
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  3. miniq

    miniq AJ IS A BODYBUILDING BUM Full Member

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    AJ is the epitome of a hype job bum dosser
     
  4. tommytheduke

    tommytheduke Active Member Full Member

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    The whole world watched his epic against Wlad. (Never forget Wilder was coming off Arreola and G.Washington)
    There was some sort of AJ-mania at the time.
    He's since become a seriously torn between styles fighter with certain awkward interviews.
     
  5. Mountbattenberg

    Mountbattenberg Misses nutin' banned Full Member

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    Charismatic people tend to be unique.
     
  6. African Cobra

    African Cobra The Right Honourable Lord President of the Council banned Full Member

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    The fact that he is very handsome, genuine with the physique of perfection helps. It is what is called cross over appeal.A lot of women and children may not know a lot of boxers but they know AJ. Chances are your grandmother and Mum adore him and your girlfriend or wife would like to be with him. He is just so appealing at large.
     
  7. 007 373 5963

    007 373 5963 Active Member Full Member

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  8. ipitythefool

    ipitythefool Prediction ? Pain Full Member

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    My wife already has full access to the physique of perfection in my good self.

    :coleman:

    Hip hip hooray
     
  9. MAD_PIGE0N

    MAD_PIGE0N ... banned Full Member

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    This is the other reason fighters don't have to fight as often. They need more interviews and appearances to show people the brands they consume/use. We must also include the ideas and propaganda they often spread, as all the famous people do. This is in all sports and it's disgusting. Athletes earn mind blowing money for nothing, being one of the most useless part of the society.
     
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  10. African Cobra

    African Cobra The Right Honourable Lord President of the Council banned Full Member

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    No doubt but she may still like AJ.
     
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  11. senpai

    senpai Boxing Addict Full Member

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    Brits say that he looks like Greece god.
     
  12. MAD_PIGE0N

    MAD_PIGE0N ... banned Full Member

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    :facepalm: Dear (Greek) God!