No idea what Sky gives Matchroom so this thread may prove irrelevant but if... Matchroom, Frank W, Coldwell, Wood etc.. Joined up to form one boxing channel with subscription would this prove more lucrative for everyone or would they still struggle with the amount of subscribers like boxnation are seeming to? Obviously promoters would only take a cut depending on the amount of shows they show so Matchroom and Frank W would benefit the most. I know they is absolutely no chance of this happening but hypothetically would this work ? What level of subscription would they get assuming Sky shows no or very irrelevant boxing and boxnation shuts down?
to much of a niche sport not enough profit for all involved and it would maybe mean put say one promoters fighters against another early on in there careers meaning again even less money
Give Fish a few worms to come back to Sky Sports. No need or demand for an extra subscription for boxing. It won't work - football tried and failed with their season ticket
Boxing has a huge number of people who WILL watch it, it doesn't however have a huge fans base of fans who are willing to put up with BS match making, hype and the such. If a channel was to work it would have to disconnect the promoter from the channel and that's an incredibly difficult thing to do.
Sky Sports has a load of subscribers who buy for all kinds of sports, some might get it mainly for the football or F1 but will watch boxing when it's on, so it's not reliant on just boxing fans. It also has loads of other channels that it can advertise and promote sports events on, like all the Sky Sports channels, Sky News and Sky Movies, that all get a lot of viewers so viewers at least know about an upcoming event. Box Nation can't even advertise their fights, other than on their own channel to people who already subscribe, so no one really knows about them. If a new channel appeared it would have the same problem, only boxing fans would subscribe and there wouldn't be any advertising to get the wider public interested.
Boxnation tried a similar thing with the whole Cyclone/Hatton/Maloney tie up. Alas Cyclone has now gone, Hatton barely puts on shows anymore and Maloney is effectively retired.
think this idea could only work if its called skyboxing or something like that, and skysports news etc can promote fights and fighters. otherwise the new channel will be similar to box nation as stated above, and boxing will be a niche / marginal sport that will struggle to attract new fans.
Full credit to FW attempting this and I am certain he thanks Rainham Steel every day for the bail-out,but this clearly proves without a huge investor this platform does not work and is not sustainable in the long term.
I find it weird that boxing is still so profitable. Sky Sports seems to have essentially just dropped boxing all together. ITV used to have Khan and stuff back in the day but has quit. Channel 5 does very little now. RTE in Ireland used to put on Bernard Dunne, Andy Lee, John Duddy and Matthew Macklin cards but hasn't done anything since Dunne retired. It would seem that boxing is effectively done but it's always getting more profitable. The guy teaching me martial arts has referred to the Klitschkos as "The Klitschkovs" a few times. People even know what Muhammad Ali was called previously, let alone getting his name right in the first place. David Haye, Ricky Hatton, Lennox Lewis, Chris Eubank and Amir Khan seem to be the only boxers who even get television time now.
To be fair to Channel Five their strategy seems to be getting Mick's fighters on big cards now and just a few small hall shows throughout the year. GGG/Murray is arguably the biggest fight to screened on terrestrial TV in years.