Does HBO quitting from boxing means that TV will eventually lose his power in the boxing world?

Discussion in 'World Boxing Forum' started by Big Ukrainian, Sep 28, 2018.


  1. Big Ukrainian

    Big Ukrainian Boxing Junkie Full Member

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    For the last few decades, TV networks were the main financial force and the main source of income in boxing world. If you have got some talented boxers, you'd need to put them on the televised card sooner than later, otherwise you can't make huge money fighting at local venues trying to sell few hundreds of tickets.

    Of the other TV networks, HBO was the most powerful, and Showtime was close, but second.

    When you brought your fighter on HBO (like Michael Grant), they could give him (and you) participation in great events, hype and popularity. When hyped fighter was indeed pretty good, he'd become a superstar.

    IMO, last decade wasn't that good for HBO. They have missed many events, they started to lose their power, there were less quality boxing evenings on HBO with every following year.

    The main reason in my opinion is not some fundamental mistake made by network. It's the quick developement of internet and its great availability.

    You don't need anymore to subscribe to cable channel - you can find anything on the internet, and easier than ever.

    What about PPV's? You don't have to pay $54.99 anymore to watch the same card with the same quality just with few clicks, which will cost you $0.00.

    Therefore I'm more than sure that internet will defeat TV as the most powerful force in boxing, and it will happen sooner than expected, that's why HBO desided to call it quits.

    Also it's interesting what will happen to SKY sports which has more power than ever in Britain. What will they do when British boxing fans start to choose an easier and cheaper way to watch the fights?

    The era of powerful TV networks as dominant force in boxing comes to an end, and it's more than evident in USA now, and it will happen in Britain too, just later.
     
    Holler likes this.
  2. Holler

    Holler Doesn't appear to be a paid matchroom PR shill Full Member

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    We are currently in a state of flux as technology and viewing habits are both changing but don't rule out things moving the other way.

    In the digital world 'content is king' and boxing remains great content. If the right delivery platform and pricing structure is found it has a bright future.

    For example, at the moment it's possible to get most or all of the content on Netflix for free online if you are prepared to look for it, but people are still happy to pay for Netflix in massive numbers. Why? It's priced well, the platform is stable and user friendly and people will pay for a good product at a reasonable price. So the Dazn approach may be one way of making boxing broadcasting pay.

    For PPV, maybe us broadcasters will need to readjust their expectations and look at pricing on the uk model. If promoters distribute themselves via the Internet they can avoid paying the cable companies, which could make it more sustainable.

    Finally, think of tech developments like 4K TVs. They will need the kind of data streams that won't be so accessible in the pirate sector. So you could see developments in general way we consume content help to push people back towards the paid model?
     
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  3. Boxing Prospect

    Boxing Prospect Obsessed with Boxing Full Member

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    One thing TV needs to do is offer things that can't be streamed. A no commentary option for example (with just a ringside mic like CBC did for the Tanaka fight), or multi camera options, make it impossible to get the same from a stream
     
    Willie Maeket likes this.
  4. MeatFeastMan

    MeatFeastMan Well-Known Member Full Member

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    I'll tell you what will happen to Sky Sports in the UK. Nothing. Everybody wants Sky to get lost, including myself. They are holding the UK market, especially the fans, hostage with their ludicrous moneygrabbing.

    And it ain't just boxing they've ruined. My beloved F1 is now behind the paywall from next year, aside from the British Grand Prix. Golf has been ripped from the hands of the BBC, and Sky now control almost all of it. They are even starting to throw more money into Horse Racing, so no doubt, in maybe 5 or 6 years, they'll be trying to steal the Grand National away from the free-to-air.

    And the worst of all of it, is absolutely HORRENDOUS. ENGLAND INTERNATIONAL FOOTBALL in the form of the new UEFA Nations League is on Sky. How dare they...That is the one big thing that is unacceptable for me. How dare they put England football behind the paywall, it is a disgrace.

    Look, take Rugby, Cricket and all the terrible sports from our hands. But for the love of god, don't touch international football. That should be HANDS-OFF. International Football is the most important thing in this country and should NEVER, EVER be behind a paywall. Everybody on this forum who comes from the UK knows exactly what I'm talking about when I speak about England football, it's a big deal and for sky to do this is unacceptable.

    I hope someone comes along, maybe YouTube or one of the other social media or tech companies. Amazon, Apple, anybody. Just please, stop this moneygrabbing, despicable exercise. I was happy with how Sky were operating 2 or 3 years ago. But slowly and surely, they are starting to ruin free-to-air.
     
  5. nurological

    nurological Boxing Junkie Full Member

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    As @Holler said viewing habits are changing and we are at the stage now where everything is moving towards streaming.

    The problem that boxing faces with is streaming services, as tv networks do, will begin to fund it less and less in the pursuit of the bigger sports that bring more subscribers. The money at the moment is good but as time goes on people will want more and more and companies will give less and less. The truth of it is over the last decade boxing has screwed itself with the amount of **** they put on.
     
    Gatekeeper likes this.
  6. kobashi

    kobashi Well-Known Member Full Member

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    Get the violin out. Your beloved F1 left the BBC because they decided to drop it themselves as paying big money for sports rights was not an option @ BBC HQ.

    As for international football. UEFA decided to sell the rights as one big package instead of individual FA's negotiating their own rights. BBC and ITV had the option to bid for the rights. It's a open market. Sky did nothing wrong bidding for them rights.

    The idea that sky are stealing rights is laughable.
     
    Willie Maeket likes this.
  7. Willie Maeket

    Willie Maeket "40 Acres and Mule" -General William T. Sherman Full Member

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    It's all business.
     
  8. African Cobra

    African Cobra The Right Honourable Lord President of the Council banned Full Member

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    Showtime defeated HBO who became complacent. Money Mayweather moved to showtime and the rest is history.
     
  9. tinman

    tinman Loyal Member Full Member

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    TV is not the problem. Its cable and PPV that is the problem.

    You wont have a hard time getting people to watch fights on ABC.
     
    Jay1990 and Gatekeeper like this.
  10. Holler

    Holler Doesn't appear to be a paid matchroom PR shill Full Member

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    So the US and UK markets are slightly different. From a distance I think the cable companies will go, or transform so much to be almost unrecognisable. There's a reason Dazn are making this investment and they don't expect many to be adding their service in addition to their cable subscription, they're targeting cable cutters and younger consumers who never have and probably never will be a cable customer.

    Sky and BT will have to navigate the hit to their to offering, but uk football has been very effective so far in maintaining interest and they have their digital network to support them. They may start along with other ISPs to try and leverage more money from the distribution network for all this unpaid content...
     
    Gatekeeper likes this.
  11. Gatekeeper

    Gatekeeper Well-Known Member Full Member

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    The status quo is going to continue for a while yet.

    Eventually boxing and sport in general on TV will have to lower their prices or fans will continue to drift away to the allure of the cheap but mostly **** programming of Netflix etc.
     
  12. Secret Service

    Secret Service New Member banned Full Member

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    Sky aren’t safe. Trust me. The Younger Generation currently, Under 18, probably haven’t even heard of Sky Sports. The model of having to install a satellite and box into your house and having to pay £50 a month is invisible.

    Sky’s Subscriber Base is very old and elderly. They also rely on the Preimer League every three years, or they go out of existence. With Comcast’s Firepower added to Sky, they will stiol be around for another decade.
    However the cracks will start coming through.

    Even Boxing PPV. Anthony Joshua will be the last regular PPV Fighter we will see in the UK. He was one of the last couple of fighters brought through the Traditional TV Model. From the BBC Olympics to Sky Sports News and Sky Sports building him up.

    Don’t worry, Netflix/Amazon Prime/Facebook will come into Sports. Netflix’s Subscriber Growth has stalled a little, you need to find new growth avenues. Sports is perfect. The Cost however is over inflated. So we also could see Direct to Consumer, such as the Preimer League selling directly to the Customers rather than through Sky or BT
     
  13. Shrewd_dude

    Shrewd_dude Active Member Full Member

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    I agree. The idea of having to get a satallite stuck on to your house and then sign up to a minimum 12-18 month contract will seem alien in 20 years most likely.

    Amazon are already moving in. They have rights to 20 games this season for the EPL and had the US open. You would think the WBSS tournament or similar would be the ideal thing for them.
     
  14. Secret Service

    Secret Service New Member banned Full Member

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    I want Sky Sports and BT Sport GONE. Amazon, Netflix etc any of them would be perfect