So after the event what do we think this did in the UK. Did think it seemed to capture the wider publics imagination.
Definitely made money - the undercard will have cost them **** all so as long as it did reasonable which it definitely will have done they’ll have made a decent wedge.
One of my neighbours who is a pensioner and wouldn't normally dive in for something like this, got caught up in the hype and paid for it about 9pm on Sat night. Then said the fight was boring and a waste of his money If he converted, first time he's taken any PPV, I'd imagine a few other casuals will have done the same.
I've heard numbers on the other side of a million PPV buyers in the UK, but it takes approx. 14 days before we know the exact number. It was a success Saturday night not least thanks to Sky Sports News. It was a crucial factor that Sky Sports helped building the event.