Has ITV done a REALLY poor job at marketing the Khan fight and boxing in general?

its easier for Sky to sell a fight because everyone watches Sky Sports News and the only reason people watch ITV is to see Coronation Street.

 

did khan get 6 million ?

 

I accept your apology.

Thanks

 

Not shure how true this is but i heard that the repeat at 10:30am recived more veiws than the live fight.

 

I'd call my dad a casual fan, in that he watches Hatton, Khan and Haye fights and that's about it. He had no idea the fight was on ITV until I told him.

 

It would hardly be a shocker if it did.

 

It doesn't matter how much marketing ITV do, no casual or new fan is going to stay up until 4AM.

 

Believe it or not!!

In his last amateur fight against Mario Kindelan

 

Talk about purism!

:smooch

 

Whats your source? It would be interesting to see live, first 2nd and 3rd viewing of khans fight

 

Itv have put thier cards on the table regarding boxing ie they dont see it as being profitable and so arent supporting it. Never mind that building up Hamed, Froch, khan, hatton, calzaghe, benn, eubank etc made them into stars that crossed over into main-stream figures and delivered big viewer numbers. They arent willing to look at the long term benefits and are looking for immediate value which is stupid and damages our sport. As does BBC spending our T.V licence money on the vastly more expensive forumla 1 well they need to let the Audley fiasco go and back the sweet science too.

As for the Khan lack of promotion, im not surprised. It was a 1 off from ITV, they pretty much got a freebie and with Khan being a name they wouldnt want to spend money on advertising when they knew it wouldnt be a recurrent thing

 

That's because there aren't any long term benefits to them. Benn and Eubank are the only two on that list who delivered really big viewer numbers for ITV and that tellingly was pre-sky. Hatton was always on Sky. Khan hit five or six million for ITV which was decent, then buggered off to Sky before getting any fights that could have done even bigger numbers, Froch started on BBC iirc and had a few fights on ITV, none of which really delivered in terms of audience. ITV had Calzaghe against Lacy (at 2am), Bika and Manfredo and think that was it, then he went back to the pay channels.

 

who cares. will ITV show another khan fight.....i doubt it......every1 who posts on here knows and im sure each of us had a few friends that rung us up to find what time the khan fight starts and is it on sky.......no its on ITV mate.....really how come.......quality.......get my point

 

According to Dan Raphael, Khan Malignaggi had 1.5 mill viewers on HBO which is the highest since Arreola-Klitchko