Has ITV done a REALLY poor job at marketing the Khan fight and boxing in general?

superfly98 · May 23, 2010

gallardo said: ↑

According to Frank Warren:

Saturday's shows had excellent viewing figures - Sky pulled in a very big audience, while nearly 600,000 people stayed up to watch Khan on ITV at 4.30am.
Next morning, 1.5million watched a replay of the fight while the FA Cup final highlights attracted 300,000.

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sounds to me like ITV would be stupid not to sign a deal with Khan. 600k at 4:30am, followed by 1.5m at 10am!! That seems pretty impressive given they put zero marketing effort into advertising the fight. :good

Imagine what Khan v Katsidis on ITV1 during primetime with proper advance advertising would be bring in?

Hopefully this will be the start of more boxing on terrestrial TV.
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:admin:admin Wow thats pretty amazing well done Khan. With these numbers Katsidas will NEVER be on ITV....sky will snap that up and place it on PPV...i hope it does but ill bet my house that its on sky sports.

1.5mill for his first fight in US thats amazing. Khans on his way on becoming a global superstar

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Has ITV done a REALLY poor job at marketing the Khan fight and boxing in general?

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Has ITV done a REALLY poor job at marketing the Khan fight and boxing in general?

superfly98 Bull Full Member