If it happened, I think Mikey vs Lomachenko deserves to be a PPV.

**** ppv

 

What have their ratings been like? If they are both routinely over one million viewers for their fights, then that is reasonable. If they are less than a million viewers then it is not economically practical. That is why Gonzalez isn't on pay per view with all of his fights. He is p4p the best in the sport but he's too small to draw and only makes 200 grand a fight. I think Lomachenko and Garcia both make about a million dollars a fight already no matter who they fight. It's not p4p that determines what someone gets paid it's dollars per viewer.

 

There's a card coming up on September 9th "Superfly" with Inoue, Gonzalez, Estrada, Cuadras, and Viloria on it. That is on regular HBO. If that's not pay per view, no way is Lomachenko vs Garcia pay per view.

 

Id have to pay for it anyway..and I would.

 

I think it is ppv worthy. And if both want purses above 3M each it might need to be.
Both are not ppv proven material though, so I doubt it can sell 150k.

 

Anyone know how many viewers theyve been getting?

 

I would like to see that fight, but it's not worth PPV. It's time fans rebel against the PPV robberies..................$100 for Void/Coner is absurd, PPV is all absurd.....................

 

as much as i'd love to see the fight, i really want to see Loma unify the division first

 

The Ward-Kovalev buys should be a wakeup call to promoters that ppv has been killing boxing. Loma-Mikey should definitely be on ESPN, or Showtime if it's a Haymon fight, it has no business even being considered for ppv. Arum has been attacking 'premium cable' more than ppv though, so my worry is while he'll try to consistently put top level boxing on ESPN he'll try to sell us what he calls a superfight on ppv every few months, even if the fight can't actually pull enough viewers that it should warrant it.

I disagree with your one million viewers as a baseline for a possible ppv fighter. The core audience for HBO boxing the last 10 years is one million+. Every fighter with an established reputation gets ratings of 1 million. Mikey Garcia did against Juanma and probably all his HBO fights, Lomachenko had reached that number in his last fight. Kovalev, Ward, Crawford all comfortably get 1 million ratings, GGG even more, and those are guys who have bombed when they've been on ppv. It's more like generating TWO million on HBO suggests the guy financially warrants ppv. Meaning Canelo, as he pulled 2.2 million on HBO against Kirkland. Showtime doesn't quite get the viewers HBO does, but they've been catching up. Broner-Maidana got over a million, I wonder what Broner-Mikey did.

I'm going by the numbers here, most of which you provided.
https://www.boxingforum24.com/threa...pdated-thurman-vs-collazo-1-1-million.510793/

You can really see how HBO boxing is dying. The one million core audience for boxing on HBO now was closer to 3 million from the 1990s through to around 2005. Gatti-Ward got over 4 million, Trinidad-Whitaker and Lewis-Klitschko over 7 million, etc. Maybe Arum's right that relegating boxing to premium cable is just as bad as ppv. It should be obvious that keeping the best fights on commercial TV is best for anything but the shortest term, but I'm sure a lot of boxing fans could accept and more regularly buy ppv if they could cancel their HBO (and Showtime) subscriptions, and if they weren't more than $40.

 

No way. Being on a PPV isn't a reward for taking a tough fight. 90% of what's on PPV now would be on regular HBO or SHO. Neither guy is a seller, and that's what determines whether you belong on PPV or not.

 

There are still people out there who will fall for all the hype and give their money to see these hyped up events.
Weird!

 

WTF, you want to pay for the fight out of your own pocket? Why not let the powers that be get paid for putting on a good fight/show by advertisers? That's how tv works. Put on a good show, you get paid a lot via the numbers. With PPV, they don't have to do **** towards putting out a good fight or card. They've already been paid and they make another round thru advertisers.

 

Just because people watch fights don't mean that they are willing to pay to watch. The buzz surrounding a potential fight will dictate whether people are willing to pay to see it. In other words, the people will let you know if it's PPV or not. Not HBO, Showtime or anybody else should dictate that we pay for a fight just because they want to line their pockets. PPV's should truly be special fights and fights like that don't come along that often.