Its hard to say. They do sell a lot of PPVs but when it comes down to their possible best match up against boxings best match up, the PPV sells in boxing is much greater and its not even close. Mayweather-Cotto will sell more PPV than any top match UFC can make. So will Mayweather-Pac, Marquez-Pac, Chavez jr-Canelo, Canelo-Mayweather etc. The fights I just mentioned will out sell any UFC fight. But when it comes to regular watched boxing vs UFC... I think more people watch UFC than boxing. Boxing is more popular than UFC only if you look at their top PPV sellers vs boxings top PPV sellers.
It is very regional, and in some cases cultural. In SoCal, the white wanne be trendy kids in Orange County are all about UFC and Affliction shirts. You go right over to the Hispanic neighborhoods and boxing is king. UFC may sell more overall PPV's, but they have over a dozen per year. Boxing PPV's on an individual basis, outsell the biggest UFC cards. There is plenty of room, and money, for both sports.
Yes, it is shady. But, fans will always see the best fighters fight each other. Mayweather v Pedcquiao would happened already if it was under Dana White. A million is more than I make over many years. I'm not losing any sleep over it.
Boxing is going to stay strong mainly because boxing fans like the sport of boxing where ever they are from on the planet. UFC is a different sport and its a bigger sport in America. If it wasnt for Mayweather, boxing would be dead in the US.
UFC MMA Audience are more for beer drinking hillbillies and skinhead white guys that loves to roll on the ground like homosexuals with panties on, sweating and nuts on their faces. Boxing audience are classy.
I work in search marketing and not too long ago I was looking a US search volumes for the term 'boxing', 'mma' and 'ufc' and boxing had way way more volume in major search engines. This suggests to me that more people are interested in boxing. Just a bit of insight there. PPV numbers for major boxing events out sell major ufcs by a whole lot. I think mma has more of a presence with the UFCs aggressive marketing, reality tv and tv network deals. This makes it seem very popular.
I think Brock has the highest gate for PPV numbers,and was the last to get a million or more ppv buys..
I like boxing but when it comes to combat sports, mma-ufc will come out on top. Ask any young fight fan, they would prefer or know about the ufc. Everytime there a big ppv in boxing, i mainly see older people and not many people watching while a big ppv ufc attracts more of the younger audiences and the room is packed here down under.
They don't ,to do those numbers they would have to be selling 700,000 For every event which they don't.
boxing does pretty well, lads i know travel length and bredth of the country watch live boxing events regulary, my other mate is a mma promoter out of eleven shows he lost money on a few with the biggest money earners at the beginning when he first started out, he is always looking to fill the venues looking for new ideas. he even told me one place is playing some sort of rugby in a cage with two teams and they have to get the ball in some sort of net all sounds a bit homosexual to me like :huh
Boxing is by far #1 UFC has already peaked hard and only has a few stars left. It's popular among white trash and suburban white kids that is about it. All the PPV records are set by boxing, and the UFC does not even release the official #'s or their fighters pay. Btw globally MMA isn't even relevant compared to a world sport like boxing, only in hick america and canada did the sport ever become popular.
The thing with the UFC though is that the biggest fights get made, period. This doesn't always happen in Boxing. GSP, for example, has fought (Bar Nick Diaz) every top fighter in his weight class. The likes of Floyd/Martinez haven't. That's what i like about the UFC - They make the fights which NEED to be made.