Kovalev Ward PPV figures, low 160k

True, Conor would get his ass handed to him in the ring..and if he doesn't, it's probably because of his amateur boxing background - he was Irish Golden Gloves champion. I think the mastery in MMA is the ability to mesh the styles, that's where the mastery is at, otherwise I would've said Brian Kenny had raw talent to be great in MMA - 'a man of many things, a master of nothing'
I think the higher loss records among the best probably emphasise the difficulty of mastering all of the different attacking variations.

Either way, MMA has been marketed to be something current/relevant/has a fresh meaning...boxing is stuck in strategic drift. With the way Eddie is running matchroom in the UK as well as the legendary Frank Warren, its culture runs deep into British culture. Our main sport is football/soccer that lasts for 90 minutes and boxing serves as an action packed side-piece that you'd regularly visit.