M-1 Globals Vadim Finkelstein On Internet MMA Websites | Steve Rattlesnake This tendency reflects the current market situation. The UFC has been a long-time leader in the market and widely uses the Internet for advertising. With websites content reflecting the UFCs position, they provide revenue streams to the sites; it wouldnt come as a surprise to the sites that their financial position would be negatively impacted if their content went against the UFCs position and the UFC stopped buying the advertising space
