Moses Itauma

Yup,

Hearn Snr laid the blueprint for Jnr, and Barry has said he was heavily influenced by Vince McMahon.

Nothing beats old-school WWF for promotion / marketing and creating a false narrative, which is not surprising given what a ruthless predator Vince is.

 

Personally, though, I hope Moses doesn't take the route I mentioned, as he doesn't need to, as if you're good enough, eventually the talent will shine through and the money will come. Look at Terrence Crawford.

Plus, look at Dubois from a UK perspective; people said he didn't have much about him. and he might be all hype, especially after Joyce and Usyk, but he won me over the night he boxed Miller. He's gone from strength to strength since, maybe he and Moses are just are just natural introverts like Crawford.

The problem with a narrative, especially a false one, is that it's like a lie that ultimately just builds and builds, and you have to tell more falsehoods to keep it going and hope it all eventually doesn't come crumbling down. Unless, of course, you have the goods to back it up; most don't, hence why they go down that route in the first place.

It happens all the time in the entertainment industry. Look at people like Puff Daddy; whilst the WWF / E has incredible creative marketing and storylines, arguably the best marketing in sports history was Nike signing Michael Jordan.

Elon, launching the Tesla Roadster out of Falcon Heavy, is up there too.

The problem with gimmicks, on the other hand, is that it's almost like cheating at sports and will always leave you caught in a double bind, or, in Dennis McCann's case, a triple bind. Does he continue to deny it, take a ban, or come clean and expose the widespread doping?

Given the sunk costs of time and effort he has put in over the years, he will likely be advised to stick to the narrative and stay in DARVO.

This, though, always happens in a dysfunctional system where narcissists, sociopaths and psychopaths are rampant, and given that one in six people are now said to be narcissistic, they're abundant in all walks of life, especially family systems,

 

There are still too many unanswered questions. The hyp is unjustified as of now.

 

lol the hype is only unjustified if there isn’t a positive outcome