PBC on Spike: 869k viewers and 0.3 demo

Discussion in 'World Boxing Forum' started by Heavy Handed, Mar 16, 2015.


  1. Heavy Handed

    Heavy Handed I keep planets in orbit Full Member

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    The numbers apparently were the highest for boxing on a Friday night on basic cable for the past 8 years, according to Spike. However, reruns of COPS had higher viewer ratings. :verysad

    What went wrong here?
     
  2. Xelloss

    Xelloss Boxing Junkie Full Member

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    1) Its Friday night

    2) Its Spike

    Initial numbers mean little anyhow, what matters is performance over time. Noone will know if PBC is a success or not for at least a year, probably 2.
     
  3. CST80

    CST80 De Omnibus Dubitandum Staff Member

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    :deal
     
  4. victor879

    victor879 Boxing Junkie Full Member

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    To be honest I missed the fights primarily because I had no clue they would be on Spike TV. I figured I was mistaken, and the fights were the next evening.
     
  5. larryx2012

    larryx2012 I AM BETTER THEN YOU Full Member

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    Great for boxing...dont care about anything else
     
  6. MetalLicker

    MetalLicker I Am Full Member

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    The fragmentation is going to hurt the numbers a lot. I didn't even know the fights were on.
     
  7. DemolitionDan

    DemolitionDan ATG and HoF Full Member

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    Luckily, I knew it came on 7 because it took me twenty minutes to find that bull**** station. I'm sure I wasn't alone.
     
  8. buckdacious

    buckdacious Sin~City punks!!! Full Member

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    :deal:deal
     
  9. kirk

    kirk l l l Staff Member

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    It makes no sense whatsoever for a boxing fan to not care at least somewhat on how boxing rates on tv.
     
  10. fatcity

    fatcity Obsessed with Boxing Full Member

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    Friday night fights interferes with my social life.A dude like Berto is not going to change that.Not surprised at a so so viewership.
     
  11. Butch Coolidge

    Butch Coolidge Boxing Junkie Full Member

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    I think the networks are aiming at a particular demographic age/ gender etc.
     
  12. BOGART

    BOGART Boxing Junkie Full Member

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    The numbers seem pretty good to me when compared to other Spike sports programs.

    When the numbers are adjusted to add dvd views Spike expects those numbers to climb to around 950,000 so when compared to their other shows, also dvd included, boxing did well.

    Spike Friday night PBC-950,000

    Spike MMA Friday night averages 845,000

    Spike kickboxing Friday night averages around 500,000

    ESPN Friday boxing(2014) averaged 403,000

    With no built in audience yet for boxing on Spike those are strong numbers.

    A lot of shows do get some of their best numbers on their debut shows so PBC needs to keep the momentum up.

    Also Haymon has been overspending for some of these PBC fights. He needs to get the purses in line with what he's paying for in the future.

    But for now the goal would seem to be to build his brand and a following, even if he has to pay heavy up front for it. His first show seemed to do that.
     
  13. STB

    STB #noexcuses Full Member

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    I read this was twice the average of ESPN2s average for boxing on Fridays in 2014, and the most a boxing show has gotten on US TV since 2007.

    Not terrible
     
  14. The Shockmaster

    The Shockmaster SOG has 4 children...he pulls out of nothing banned Full Member

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    fat dan said this was a good showing for pbc on a friday on spike

    then again a few years ago fat dan told you guys arum was coming with excuse after another trying to avoid the floyd fight...and none of you believed it either so...
     
  15. larryx2012

    larryx2012 I AM BETTER THEN YOU Full Member

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    869k is good