SHOWTIME PPV ? WILDER V FURY

They'll sell 1 for sure.

 

If it's this year, they need to start hyping it soon....

0 casual interest right now.

 

Anyone think AJ shows up to it?

 

Also it's pretty simple to me. Their teams need to get them face to face on one of the late night shows. It will be good. Or on one of the ESPN debate shows.

I think Wilder and showtime should bite the bullet and let Wilder fight Breazele on ESPN once. Let him be seen KO'ing a dude on ESPN. Watch him take off.

 

They need to start putting the prices down on ppv. Prices should be from $29.99 to $49.99 at most

 

$30 would be a sound strategy. it would more than double their viewers, which means it will double the interest in the next fight, the important one for all the marbles, the one you want to sell for $80.

 

never mind. i forgot what happened saturday. no way im paying money to watch that level of competition.

 

Different price points have been tried and it’s not a 1:1 formula like if you drop it 25 percent you get 25 percent more viewers, etc. Just doesn’t work that way.

There are a certain percentage of people who will buy most any decent boxing PPV, same as there are a certain percentage who wil buy pretty much any UFC PPV. If you charge those people less, you lose money unless you make up a large number of casuals — in this case 50 percent more if you cut the price in half.

Not specific to boxing (or any) PPV, and I’ve been involved in business discussions where prices were raised and saw the projected numbers (“We can raise the price 25 percent and lose less than 10 percent of customers, thus increase profit, because a certain amount of people will buy regardless and only a few will walk away if we raise it by that much”) and then seen the numbers after and was astounded how on-the-mark they were.

No business model is perfect, no predictive machinery is perfect, but the people who have been doing this for a long time (Showtime, promoters, cable outlets/DirecTV/etc.) have a pretty good handle on price point and how the market reacts, I’d imagine. (Case in point, May vs. Pac and May vs. McGregor were both premium priced and still did ridiculous numbers — I know Wilder and Fury aren’t the same as Mayweather and won’t do the same numbers, but the point is raising the price did not seem to have a negative impact on revenue.)

 

i stand corrected. learn something new every day.

 

The price of PPV in America is ludicrous. I feel bad for you guys

 

My own personal opinion on how the PPV model has changed (and is becoming outdated) is that back in the day the price wasn’t an obstacle because someone would order the fight and have a bunch of friends over and everyone would kick in — or maybe some brought the beer, some ordered the pizza, someone else brought chips and wings, whatever.

In the 1980s and 90s, we’d have fight parties all the time and there would be four or six or eight or 10 of us all watching together, no one paid too much and it ended up being a great night of entertainment. I’d wager 100K buys in those days = ~300-400K people actually watching on average.

What’s changed is that society has become more isolated, our ‘boxing friends’ are people we chat with on social media or forums like this — not people in our towns or schoolmates or bar buddies — and people are more likely even to be watching the fight all alone on an iPad or whatever device. So 100K buys is probaby like ~125 people watching or something like that. (I realize bars/pubs still get some of these some of the time, I watched May-Canelo I at a bar out of town in Houston, and I’ve been in sports bars where UFC PPVs were on, but I think that’s a smaller and smaller part of the equation.)

In short, I think eventually with the streaming services you’ll pay your one monthly fee and get all the shows of one carrier or promoter and maybe they’ll have an upcharge for the big shows. WWE’s model went from PPV to their $10-a-month network where you get every one of their PPVs (including WrestleMania) for one price, plus other programming, no upcharge.

Will be interesting to see how it plays out.

 

i remember those days, big screens were just starting to blow up and whoever had the biggest screen didnt have
to pay for anything, just provide the place. most fun ive had watching a fight was due to that environment.
i agree about the loss of personal contact making the world different, i see it all around me every day. im constantly amazed at how people are so easily mind phucked these days. they have so much trouble separating the bullchit from the truth. they cant recognize someone lying because theyve never been around enough faces and situations to be able to recognize it when they see it. the people they know today, they know through shorthand and emojis.

 

Warren and Finkel should go see Eddie Hearn, get it on DAZN and then nobody gets ripped off.

 

This was the Mayweather model.
He kept raising the prices as the years went on.