In terms of short term money this is the biggest pay day possible for both men in terms of overall career achievements and goals this is a bad fight for both men. Benn may struggle making welter again if he bulks up for this and a defeat could be a huge set back. He may end up having to campaign at light middleweight if he bulks up properly. Eubank has nothing to gain other than the obvious financial benefits in this fight and a loss could be devastating. Even if he makes a catchweight and wins, which is what I'd probably expect to happen, the stress the cut will have put on his body won't put him in good stead for future middleweight fights. Eddie Hearn must be getting really desperate.