henny said he held talks with ITV for froch to fight JC on terrestrial tv PPV, could this work and how?
I reckon so in the right circumstances, it would only provide a bigger possible audience than if it were just ppv on sky etc.
how would people buy it? what press the red button and fill in some details? if this could work then it would've happened already with the potential for a much bigger audience, a lot people who are boxing degenerates and would pay for PPV on satelite just don't have the means