AJ v Ruiz £25 box office

Discussion in 'British Boxing Forum' started by Gregor1987, Nov 15, 2019.

  1. Darni187

    Darni187 Obsessed with Boxing Full Member

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    This is Eddie cashing out on AJ, doesn't show much faith in his fighter.. Shows that this is a 50/50 fight and he doesn't know which way its going might as well milk it.. Could be AJ's last fight.. If he loses to Andy again.. Could be all over for AJ..
     
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  2. TBC-ASAP

    TBC-ASAP Boxing Junkie Full Member

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    People justifying this.

    This content is protected
     
  3. Momus

    Momus Boxing Addict Full Member

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    Testing your loyal customer base to find their "breaking point" is not only a dick move, it is fundamentally short-sighted and ignores the complexities of consumer psychology and why they actually bought the product in the first place. You wouldn't "do it in any other business"; you set a price that seems appropriate based on the costs, margin and perceived value to the buyer. It isn't a Mafia shakedown; you don't go in with the mindset of squeezing every last drop out of the poor sap at the other end. Also, if you go in balls first with your pricing strategy, it's difficult to then drop the price back without making it obvious that you were just trying to fleece punters in the first place.

    To put it in perspective, I don't think a £5 increase is actually that bad, but in my view the "its bizness, innit?" mob are even a rung lower than the Dominos crowd.
     
    Last edited: Nov 17, 2019
  4. nurological

    nurological Boxing Junkie Full Member

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    Martin is alright, have you listened to the podcast?
     
  5. CutThroatFade

    CutThroatFade Rangers FC Full Member

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    Just nonces online hoping that their bumlord Hearn retweets their shitty tweets.
     
  6. Momus

    Momus Boxing Addict Full Member

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    Nah, just taking a single tweet out of context as the basis for a rant :)
     
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  7. nurological

    nurological Boxing Junkie Full Member

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    Haha we all love a rant.
     
  8. TBC-ASAP

    TBC-ASAP Boxing Junkie Full Member

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    £5 increase and the fight at Cardiff I could accept more. But screwing over his loyal fans who made him a multi millionaire by having the fight 4,000 miles away for a shed load more more money just makes it indefensible for me
     
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  9. itsa123

    itsa123 New Member Full Member

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    People saying oh it’s just a fiver... 25% increase is huge. The difference that £5 will make is crazy. Just to watch it on tv it does seem steep. One last squeeze of the cash cow. I’d pay £100 to watch him lose
     
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  10. velagod

    velagod Boxing Addict Full Member

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    I used to listen to it but the ****ers completely disappeared up there own arse’s and that terry bloke Jesus ****ing Christ talk about twisting things to fit his narrative.
     
  11. I Shot JR

    I Shot JR Boxing Junkie Full Member

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    I wouldn’t mind so much if it wasn’t on free to air TV/basic cable in much of Europe and Africa. Matchroom can’t justify massive rights fees in the majority of territories.

    Do we know what they are paying for the fight in Mexico? Do they have DAZN there?
     
  12. notjustacasual

    notjustacasual Well-Known Member banned Full Member

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    The problem is if it's free to Air in one country it makes streaming 10x easier
     
  13. Scissors

    Scissors Posts are sponsored by Matchroom Full Member

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    1 million buys at £25 is £25 million. I wonder if it was free to air how much they could charge on advertising?

    Edit just checked the champions league final was £10mil. So wouldn’t cover it.
     
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  14. ryanm8655

    ryanm8655 Boxing Addict Full Member

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    Plus they’ll have adverts too :lol:
     
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  15. Twentyman

    Twentyman You dog nonce! banned Full Member

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    They’ll charge £25 then every minute between rounds will be filled with adverts on top of that so we can’t listen to the corners.