The dumb stuff boxing does. You have a huge fight and everyone is talking about and is leading sportscenter but HBO will not allow the knockout to be shown. It just beyond common sense. The Ppv is over and showing the knockout will create more buzz for the fighter, your network, and future fights. Just terrible business sense and a stunting of the growing of a brand.
Good point. Pirated gifs reaching a few non-boxing fans isn't enough. The knockout is jaw-dropping stuff, and if people see it they'll be curious about boxing.